Tired of missed opportunities?
Dress today for the life you aspire to live tomorrow.
Let the Style & Image Consultant with a background in the Italian high-end fashion industry guide you towards the elevated version of yourself. You deserve it!
Men and women | Virtual and on-site
A Gift Certificate for style services is always a good idea. For you and your loved ones.
Style services:
Best value if ordered as a package. Includes 3 consultations to set your style in a holistic way: colour analysis, body type and style consultations.
Make the right impressions by your colour and style choices!

Price: $297
Best value if ordered as a package
(Light Style Package + Wardrobe Review)

Price: $447
Best value if ordered as a package
(Light Style Package + Wardrobe Review + Personal Shopping)

Price: from $597
Get empowered by your WOW Colours. Why colour? Because it has the power to make you look radiant and younger when you are wearing the right one. At the same time, it can make you look tired or even angry.

Price: $147
Learn to shop your own wardrobe!
Some post effects:
- Understand what really suits you and what is missing.
- Get rid of destructive shopping habits.
- Declutter your wardrobe, declutter your mind!

Price: from $197

Best investment to save energy, money and nerve cells.
No more useless purchases that stay in your wardrobe unworn, with their tags on.
Virtual/Online/Onsite

Price: from $257
Who can benefit from style & image services?
A dedicated wife and/or mother
Busy ambitious professional
People who wish to restart their love life
Busy ambitious professional
About me
How my approach to styling is different!
I'm Nataliya Figurna, and StyleItNat embodies "Style it Naturally." As a "Style & Image Consultant" with a background in high-end Italian fashion, I use a holistic approach to make you look and feel great. My services are for real people like you and me.

I am a strong believer we should: Dress today for the life we aspire to live tomorrow!

Born in Ukraine, I've lived in Italy for over a decade, starting my style journey at Gucci. Now in Canada, I'm excited to add an Italian touch to help you discover your authentic style. My passion lies in inspiring others, and I believe style is more than clothes—it's about life choices rooted in self-love.

With a blend of experience, psychology, and a genuine desire for others' growth, I focus on inner and outer transformation. Life changes can come from within or outside—whether through self-reflection or changing your style. Clothing is a powerful way to express who we are, and I create outfits across all price ranges, emphasizing investments in staple pieces.
"Dress today for the life you aspire to live tomorrow.
Let me guide you!"
Benefits from working with me
Find your unique style
(with an Italian touch)
Get to know yourself and understand what colors, cuts, and silhouettes unveil your true potential. Look great, feel amazing, and reach your goals faster.
Save money,
energy and time
Declutter
With a cost-per-wear concept, you will buy less & wear more. Get dressed in just a few minutes
Make great first impressions
Boost your self-esteem
Bring your business or career to a new level
Restart your love life
What my clients say ❤️
  • Kathy
    Gynecologist, USA
    Service: Personal shopping in Milan
    I loved my shopping excursion with Nataliya. It was a highlight of my entire trip to Italy. These was my first hours in Milan (I'd just come from the train from Venice) and I only had 1 1/2 days there. It was a perfect introduction to the fashion capital of the world!
    First, Nataliya did her pre work and asked many questions to get a sense of my expectations and shopping interests.

    Second she kept it simple and easy with just the right amount of walking distance and the right amount of stores. The three hours went fast but at the end, I felt perfectly shop satiated.

    She also was a welcomed break from my male company my travels were with my husband and 2 sons). And she, best of all, was delightfully able to really help me understand what looked great on me and why. And she was knowledgeable about current trends . Her opinion was lovely, honest, and fashion insightful.

    I could have never had this level of experience with my husband or even a friend.
    I'd recommend her and this type of shopping excursion to every woman visiting this city!
  • Maurizio
    Area Sales manager, Italy
    Service: Style Transformation Package
    Dear Nataliya,

    I would like to express my gratitude for the image and style consultations you provided. I particularly appreciated the initial self-awareness phase regarding my expectations and goals.

    I also want to thank you for the patience you showed while reviewing my wardrobe and guiding me in choosing new clothing items that enhanced both my personal and professional image. Your professional advice on combining the newly purchased items with those already in my wardrobe was highly valuable.

    Lastly, the personalized color palette guide you prepared for me is extremely useful for future reference.

    Thank you for everything.
  • Olga
    Data Analyst, Canada
    Service: Style Transformation Package
    Before discovering the amazing work of Natalie, I struggled with finding the right outfits that truly reflected my personality and made me feel confident. The problem was not just about clothes; it was about expressing myself through my style.

    The frustration was in the countless hours spent scrolling through fashion websites, trying on endless outfits in fitting rooms, and I was constantly missing the mark, and my wardrobe wasn't aligning with the image I wanted to project.

    What sets Natalie apart is her keen understanding of my individual style preferences, body shape, and lifestyle. Unlike my previous attempts at self-styling, she brought a professional touch and a fresh perspective to my wardrobe choices.

    The moment I realized that the advices were working was during an event where I received compliments on my outfit.People noticed the positive change in my style, and it was evident that the she had successfully captured the essence of who I am through my clothing choices.

    Now that my style problem is being solved, I am excited to put together outfits that I know will suits me well. The confidence and ease I feel in my clothes extend to various aspects of my life, positively impacting my professional and personal interactions. Thanks to the exceptional skills of Natalia, I highly recommend her services to others.

  • Veronika
    Financial Counsellor, Mallorca
    Service: Personalized Style Package (Colour and body type consultation and Selective wardrobe review)
    Nataly, my dear, each call with you is an inspiration! You are so enthusiastic and passionate about the work you do. This is totally your calling, and you've done an amazing job for me!

    I've always thought I knew my figure and knew the basics about what flatters me, but at the same time I was always restricted in choices and often had doubts about other colors and shapes.

    This resulted in quite a few items bought and never worn, as well as uncertainties about how to wear pieces outside of my usual "style".

    The guide you've made for me is even more than what I expected.

    I've saved it on my phone, and now when I go shopping and have doubts about any shape, lengths or color, I look into your guide. And reviewing my own wardrobe I've finally realized what caused my uncertainties about some pieces. I wish I have consulted you before, it would surely have saved my some $$.

    I loved your analysis of my figure and such a thorough selection of looks that would flatter me. And the choice of celebrities with similar shapes is interesting as now I can look at their outfits and style and get ideas for my looks.
  • Tetyana
    Project manager, Germany
    Service: style consultation and Wardrobe review
    The online wardrobe check with Nataliya was very helpful, useful, inspiring, and at the same time, a great, exciting, and fun experience. Thanks to her expertise, Nataliya immediately identified the shortcomings, gently taught me about them, and showed new combination possibilities. I'm surprised at how much can be achieved with small changes. I would have never come up with such ideas on my own.

    Before the check, you should fill out a questionnaire. There were also questions about my personality and how I want to appear outwardly. I find the consideration of soft factors particularly great. I love such holistic concepts.

    As a result, I received a thick and personalized lookbook (based on my figure, color type, personality, etc.) with numerous tips and cool outfit ideas, including a shopping list. Nataliya presented it to to me during another video call further explaining its content.
Four easy collaboration steps!
1
STYLE DISCOVERY MEETING
Free 20-20 min discovery call to determine what package suits you best
2
GET YOUR STYLE GUIDE
Preparation of a personalized style service for you
3
IMPLEMENT YOUR STYLE GUIDE
I present it to you and we act upon it. You will also get the pdf presentation for your future reference
4
LIVE TO YOUR TRUE POTENTIAL
Look great, feel amazing, and reach your goals faster. I am available for a follow-up, to support you with your future requests if need be
Behind the scenes
Check for some styling examples here
Contact me
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Contacts
Phone: +1 438 722 4622
Email: nataliya.figurna@gmail.com
Follow me on social media
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